Firon built a custom website utilizing Webflow (our preferred platform) to optimize conversion rates, page speed, integrations and the content management system.
Firon researches the frequently asked questions and interests of the Beauty interested audience base and trends in the related industries. We utilize this information to generate SEO valuable topics and source talented professional writers to produce quality related articles. The articles are published to the website and evolve over time based on the performance of the past publications and the audience’s response.
Firon partners with a range of e-commerce brands to provide coupons, unique opportunities, and valuable content to the Beauty Savers audience.
Firon posts relative news, announcements, unique content and contests on Beauty Savers social media channels daily.
Firon utilizes Facebook advertising to target and re-target Beauty Savers’ current and potential audience base. We utilize the proprietary blog articles, partner coupons, and contests as the advert content to build up the social audience, generate traffic to the website and ultimately capture leads for the BeautySavers’ newsletter. Firon re-targets the same audience with direct newsletter signup forms.